Inconsistent referrals
Recommendations bring work, but you can't control when the next one arrives.
40+ Brands Supported
Book a Call →I build B2B lead generation systems that help you find the right companies, reach decision-makers, and turn outreach into sales conversations.
You get a setup built around your business, including lead research, outreach campaigns, follow-ups, and tracking — so you're not starting from scratch every time you need new leads.
You work directly with me — no account managers, no handoffs.
Recommendations bring work, but you can't control when the next one arrives.
You know what you sell, but finding companies likely to buy takes time.
Messages go out, but few turn into real conversations.
Interested prospects go cold without a clear follow-up process.
Identify the companies and decision-makers that fit your offer and market.
Targeted email outreach, and LinkedIn where it suits, written for your buyers.
Organize replies, follow up with interested prospects and track what works.
Not just a list of contacts. Not just a sequence of emails. A complete setup that helps your team find potential buyers, reach them, and manage the conversations that follow.
Define the businesses, industries, company sizes and decision-makers most relevant to your offer.
You receive: A documented target customer profile and targeting criteria.
Build relevant prospect lists using agreed targeting criteria and available research tools.
You receive: Organized lead data, company details, relevant contacts and available contact information, subject to data availability and verification.
Set up targeted email outreach with messaging tailored to your audience and offer.
You receive: Campaign structure, outreach copy, follow-up sequences and personalization rules.
Configure the sending infrastructure and check the key technical settings for responsible outbound. Good setup helps, but no setup can guarantee inbox placement.
You receive: The agreed sending setup, domain and inbox configuration guidance, authentication checks and deliverability safeguards.
Create a clear process for tracking responses, following up with interested prospects and routing conversations to the right person.
You receive: Follow-up rules, reply categories, response workflows and a clear handover process.
Make it easier to see whether outreach is working and where it needs improvement.
You receive: A reporting setup covering agreed metrics such as emails sent, replies, positive replies and other relevant indicators.
These are the core components. What's included in your engagement depends on your needs and the agreed scope.
The goal isn't to launch one campaign and start over next month. It's to leave your business with a documented way to find relevant prospects, contact them, follow up, and measure what happens.
Your targeting rules, campaign structure and messaging are documented.
Your business has a clearer process for finding and contacting potential customers.
You can reuse and improve the process as your audience, offer and business evolve.
A reusable setup is not a guarantee of ongoing leads. Results still depend on the market, offer, data quality, execution, and regular improvements.
Real campaigns and the work behind them. Private details are removed.
We discuss your offer, ideal customers, current lead generation efforts and biggest gaps.
We agree on the scope, targeting, tools, messaging and workflows your business needs.
We test the setup, review the available results and identify the changes needed to improve performance.
Building the agreed lead generation setup and documenting how it works, so your team understands and can use it.
New list building, campaign management, inbox monitoring, reply handling and performance improvements — only when you need them.
I'm Himanshu Makhija. I've spent over five years working across organic growth, SEO, cold outreach, and marketing operations.
I've built growth processes for businesses across different industries, from finding potential customers and planning campaigns to setting up the systems that help teams manage and follow up with leads.
I don't want to give you a list of activities and leave you to figure out how they fit together. My job is to build a practical setup around your business, explain how it works, and make sure you know how to use it.
Harsh Gogia, Founder, HGX Media
"The best cold email person I've worked with. He knows everything from strategy and offer to execution."Aditya Khatavkar, Co-Founder
"He built solid systems for organic growth that actually worked. He doesn't just execute tasks, he creates processes that drive real, sustainable growth."Anshul Verma, Performance Marketing Specialist
"He doesn't just know what works in marketing. He understands why it works."Aryan Tiwari, Growth Strategist
Businesses that sell to other businesses — IT and technology companies, B2B SaaS, agencies, and consulting or professional services firms.
Yes. Researching target companies and decision-makers and building the lead lists is part of the work, alongside writing and running the outreach.
That's fine. We'll set up the sending infrastructure properly, start carefully, and build the process step by step.
No. Results depend on targeting, the quality of your offer, market conditions, messaging, and how well leads are followed up. I'll be honest about what looks realistic for your business.
Not automatically. The initial engagement focuses on building and documenting the agreed setup. Ongoing work such as new lists, campaign management or reply handling can be agreed separately.
I'll review your details personally. If it looks like I can help, I'll get in touch by email to arrange a short conversation about your business and goals.
Tell me about your business, your target buyers, and what's holding your lead generation back.